FORMER JOB V.1 (MOTIONGRAPHICS)

History of motion graphic already began in 1950s. There was one designer that influenced motion graphic in film and television. He was Saul Bass.
"Design is thinking made visual" - Saul Bass
Bass revolutionized the design of film title sequences, beginning with Otto Preminger's Carmen Jones (1954). He pioneered the use of animation techniques to achieve a range of psychological and emotional effects unobtainable with conventional straight type. His collaborations with Preminger and Alfred Hitchcock were outstanding, particularly Vertigo (1958), Psycho (1960) and Bunny Lake Is Missing (1965).
Vertigo (1958) Spinning vortex credit design. North by Northwest (1959) Lines going up (north) and left (west) credit design. Psycho (1960) Lines symbolizing stabbing (knife) credit design, and shower murder design.
He also has been work with martin scorsese in god fellas, and casino. His works also inspired other designers such as kyle cooper, ian swift, and hilman curtis.

Development of graphic design has been increased rapidly. Followed by media which requires applied design from print out to broadcast design in television.

At first, applied design for broadcast only using still graphic for program title which composed in editing or post production. As a matter of fact, it only used simple movement. According to technology and demand, still graphic transformed in to motion graphics which is based on purposes.

A movement of graphics not only facilitates program wants with corporate standard or brand identity. Moreover, it also accommodates teenager need which combines with street design style, for instance MTV or Channel V which has young teenager as their target audience. Their style some times called breaking rule style or experiment style. In addition, web style that adapt motion graphic through tweening shape and motion style from macromedia Flash. For this kind of style there is Jordi Labanda one of illustrator which his style become a trend that has been used for opening movie “catch me if you can”.

THREE PRINCIPLES THAT DESIGNER SHOULD HAVE
- Regardless of the technology you choose – the hand or the computer- you must have good basic design sense.
- It helps enormously to be well informed about the kind of programming you choose to work.
- You should be willing, able, and even eager to work under severe deadline pressure.
- You should have a good relationship with cigarettes and coffee.

IMPROVING DESIGNERS SKILL
Many designers find difficulties to come up with new ideas. Indeed, they have to. Here are some tips from matthias zentner motion graphic designer from germany who founder velvet medien design (got from Melanie Goux & James A. Houff. (2003). On Screen in Time: Transition in Motion Graphic Design for Film, Television, and New Media, Switzerland: Rotovision.
- Make qualification for every piece of outgoing work, by standardizing a quality of the outputs.
- Try to maintain a passion for the work in any other circumstances. Sometimes, deadline could be something frightening which could affect moodiness of graphic artists.
- Practice to criticize the works which means accept people critics about their works.
- Try to ignoring trends; show the ideas and having courage to state that the ideas are high-quality and genuine.
- Try to avoid redundancy. If the graphic artists do something that has been done before, they are not creative otherwise being redundant (DeHarak, 1987)
On the other side, it is believed that by joining some unions the graphic artists would have a better life in terms of welfare. As Blanksteen and Odeni (1987, p. 221) mention, ‘unions aren’t bad thing. Some rules, originally designed to protect members from management abuses, can interfere with the smooth running of the operation’. There are several unions that the graphic artists could join, such as Broadcast Design Association (Anonymous, 2005) which was established twenty five years ago. Furthermore, BDA was also holding a PROMAX which is an annual design competition and conference in eight major cities through the world (Goux and Houf. 2003). Through this channel, the graphic artists would know what the trend of today’s design, and also could measure their skill comparing with any other graphic artists around the world. In one point, by joining the unions the graphic artist would have some benefits such as, job security, higher salaries, paid over-times, and extra pay over (Blanksteen and Odeni, 1987).